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Branding Notifications

Written by Steve Jones

Make your notifications match your brand for a seamless customer experience.

Email Branding

  • Logo: Add your store logo to emails.

  • Colors: Choose accent and link colors to match your website.

  • Fonts: Select custom fonts for headings and body text.

  • Header and Footer: Personalize with your store’s contact info or policies.

How to brand your notifications:

  1. Go to Settings → Notifications in Alpaca.

  2. Find the branding section or “Edit Branding” button.

  3. Upload your logo and choose colors/fonts.

  4. Save changes and preview an email.

SMS Branding

  • SMS messages are text-only and cannot include images or advanced formatting.

  • Keep SMS clear and direct; always include store name in your message content if needed.

Tip:
Branded emails require the Branded Notifications feature on your plan.

Test your notifications before going live, see Testing & troubleshooting notifications.

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